INTERFACE DESIGN, INTERACTION DESIGN, MOTION DESIGN

Flourish is a mindfulness and goal-setting platform designed to recenter users on their personal “why.” Through multi-platform touchpoints (mobile, desktop, watch), it provides intuitive ways to set intentions, track goals, and capture moments of joy—transforming wellness from obligation into a more joyful, personalized practice.

TOOLS

Figma

Photoshop

After Effects

Premiere Pro


COURSE

Interface Design 2

CLIENT

UW Design

DURATION

Eight Weeks, Team

TEAM

Aidan Moeck, Kate Bishopp,

Theremena Fernandez

PROMPT

Create a digital product/service that expands across multiple touchpoints. The product should approach a challenge within an industry. My group's product focused on the intersection of wellness and motivation, specifically targeting young adults. Most importantly, we zeroed in on making engaging in online wellness more interesting and exciting, especially within the spaces of mindfulness, gratitude, and goal-setting.

UI/UX DESIGN

We wanted to evoke the natural world in the visual design of our interface while continuing to infuse our design principles throughout the interactions we provided in our service. Our typography system is understated and refined to allow our imagery to stand out and immerse the user in a calming, reflective atmosphere.

THE APP

Our app focuses on providing users with a centered, clear vision of wellness. We wanted users to feel present, grateful, focused, and whole when they used the app. Key features include the "Focus Space" for goals and intentions, the "Joy Hub" for reflection and saving memories, and the "Mind Space" for guided and self-led mindfulness practices. Our app is unified through an accessible, visually cohesive system.

POSITIONING

The core concept positions Flourish as an “internal compass” that helps users align with purpose. Unlike competitors that emphasize rigid habit tracking, Flourish reframes wellness around intentions, joy, and guilt-free growth—connecting people back to their “why.”